Your business deserves marketing that actually sells.
I'm Iuliia Perminova - marketing strategist and commercial developer based in Nice & Monaco. 8+ years across CAC40 corporations, fintech scale-ups, and luxury startups. Trilingual: French · English · Russian.
See My Offers
By the Numbers
Results that speak for themselves.
€10K+
Direct Sales Generated
From a 2,000-follower TikTok & Instagram channel — zero paid ads
M+
Organic Views Reached
Viral content with no paid promotion — pure strategy and creative execution
8+
Years of Experience
Marketing & commercial development across top-tier French and international companies
3
Languages
French · English · Russian — fully operational in all three
About Me
I turn small budgets into big results.
I started my career at L'Oréal and Air France Industries before moving into the tech and startup world — from Amundi's 7,000-employee digital transformation to a KPMG spin-off in Monaco targeting CAC40 companies.
Then I proved something most marketers can't: I built an Instagram and TikTok channel with only 2,000 followers — and generated over €10,000 in sales for an ice-skating camp. No paid ads. Just the right content, at the right moment, for the right audience. The videos hit millions of organic views.
That combination — corporate rigour, startup speed, and content that genuinely converts — is what I bring to every client. I work with SMEs, scale-ups, and premium brands in France, Monaco, and internationally.
What I Do
From strategy to sales — I handle the full picture.
Marketing Strategy
Brand positioning, go-to-market plans, competitive analysis, and content strategy across all channels.
Commercial Development
B2B prospecting, pipeline management, lead generation, and closing — with or without a commission structure.
Social Media & Content
Instagram, TikTok, LinkedIn — organic growth, Reels strategy, content calendars, and copywriting that converts.
Paid Advertising
Meta Ads and Google Ads setup, A/B testing, audience targeting, and monthly optimisation.
Analytics & Reporting
KPI dashboards, monthly performance reports, and board-level presentations.
Trilingual Content
French, English, and Russian copywriting for international brands and campaigns.
Results
Real projects. Real numbers.
Ice-Skating Camp — TikTok & Instagram
2,000 followers. Millions of views. €10,000+ in sales.
With zero ad spend, I created short-form video content that went organically viral and filled a seasonal programme completely. The key: understanding the audience (parents of young skaters), using the right hooks, and building emotional, social-proof-driven content.
  • Platform: TikTok + Instagram Reels
  • Budget: €0 in paid ads
  • Result: €10,000+ revenue generated
Amundi Technology — Internal Digital Platform
7,000 employees. 3 continents. One co-working platform.
Created from scratch: 20 digital brochures, 4 training videos, and a full SharePoint Beezy platform to help employees across Europe, the US, and Asia adopt a new way of working. Presented live to 100+ managers.
  • Scope: Europe · USA · Asia
  • Deliverables: Platform + content + training + live presentation
Air France Industries / KLM E&M — Business Intelligence & Marketing
Competitive watch. Commercial redesign. Digital transformation.
At one of the world's largest aircraft maintenance organisations, I restructured the marketing team's information flow — curating 200–300 industry articles daily for commercial, legal, and innovation teams — then redesigned client-facing presentations and supported the full transition to digital and flex-office ways of working.
  • Company: Air France Industries / KLM E&M — Paris, CAC40 ecosystem
  • Deliverables: Competitive intelligence · Commercial presentations · Marketing restructure
Services
Pick what you need — or combine.
All prices excl. VAT. 3-month minimum for retainers.
Business Development Retainer
You need someone actively growing your sales pipeline.
Fixed: €4,000 / month
Variable: €2,000 + 20% of closed sales
  • ~2 days/week · prospect outreach
  • CRM management · monthly KPI report
Instagram Content Pack
50 posts/Reels concepts, captions, hashtags, and visual brief for 1 month. Filming not included.
€2,000 one-time
  • Content calendar · 4–5 posts/week rhythm
  • Hashtag strategy · brief for photographer
Paid Ads Management
Meta Ads + Google Ads — setup and monthly optimisation.
€1,500–3,000 / month
10–15% of ad spend above €5,000 budget
  • Audience targeting · A/B tests
  • Weekly reports · creative brief
Marketing & Sales Audit
Full diagnosis: brand, digital, funnel, competition. One-shot deliverable.
€2,500–4,500 (depends on company size)
  • 30-page strategy report · competitive benchmarking
  • 90-day action plan · 1 leadership presentation
LinkedIn Ghostwriting
Build your personal brand and generate inbound leads through your founder or executive profile.
€1,200–2,000 / month
12–16 posts + engagement strategy
Team Training Workshop
Marketing and sales workshops, in-person or remote. Max 12 people.
Half-day: €1,500 · Full day: €2,500 · 2-day: €4,500
  • Custom slides · workbooks · role-play scenarios
Packages
Full-service marketing — choose your level.
Starter — Marketing Essentials
For SMEs and startups that need a marketing brain without a full-time hire. ~3 days/week.
€5,000 / month
or €3,500 + 15% of qualified pipeline
  • Brand positioning & messaging
  • Social media strategy (2 channels)
  • 30 content concepts/month
  • Email newsletter (4/month)
  • 1 paid campaign setup
  • Monthly analytics report
  • Weekly 1h check-in call
⭐ Most Popular
Growth — Marketing & Commercial Development
For scale-ups and tech companies ready to accelerate.
€12,000 / month
or €8,000 + 20% of closed deals
  • Everything in Essentials, plus:
  • Full sales funnel design & CRM setup
  • Active lead generation & B2B prospecting
  • Content strategy across 4 channels
  • 60 content concepts/month
  • Paid ads management (Meta + Google)
  • PR & media pitching (2/month)
  • 2 strategy workshops/month
  • Board-level KPI dashboard
Premium — Fractional CMO + Sales Director
You need a senior marketing leader, not just an executor.
€25,000–30,000 / month
or €15,000 + equity + 25% of revenue growth YoY
  • Everything in Growth, plus:
  • C-level strategic advisory & go-to-market ownership
  • Team building & vendor management
  • Investor deck & fundraising support
  • International expansion strategy
  • Monaco & Côte d'Azur network activation
  • Performance bonus on targets met
Add-Ons
Enhance any package.
Bolt on exactly what your business needs. All add-ons are available as standalone or as enhancements to any retainer or package.
Clients
I work best with ambitious companies that want results, not reports.
My clients are typically companies with something to prove and the drive to prove it. Whether you're a founder building from scratch or a scale-up looking to break into new markets, I bring both the strategic thinking and hands-on execution to move the needle.
Tech Startups & Scale-Ups
SaaS, fintech, edtech, proptech — in France and internationally — who need to build commercial traction fast.
SMEs in South of France & Monaco
Family businesses and regional players looking to modernise their marketing and grow sales.
Premium & Luxury Brands
Brands that need multilingual, polished communication across French, English, and Russian-speaking markets.
Founders & Executives
Leaders who want a trusted marketing partner — not an agency, not a junior freelancer.

I'm not the right fit for companies looking for a one-week project, or those who want marketing without commercial accountability.
How It Works
Simple. Fast. No fluff.
From first call to first results — here's exactly what working together looks like.
1
Discovery Call (Free)
We talk for 30–45 minutes. I ask about your business, goals, and blockers. You ask me anything. No pitch, no pressure.
2
Audit & Proposal
I analyse your current marketing and sales setup, then send a tailored proposal within 48 hours — with recommended package, timeline, and pricing.
3
Kickoff
Once you're on board, we start within one week. I set up reporting, align on goals, and get to work immediately.
4
Results & Iteration
Monthly reporting, regular check-ins, and continuous optimisation. Your business grows — or we adjust until it does.
Experience
Built from experience at the top.
Before going independent, I spent 8+ years inside some of France's most demanding organisations — from a CAC40 beauty giant to a fintech in Sophia Antipolis. Each role sharpened a different edge: corporate discipline, digital marketing depth, commercial hustle, and international communication.
L'Oréal — Paris
International HR & Talent Acquisition
Air France Industries / KLM E&M — Paris
Marketing & Business Intelligence
Amundi Technology — Paris
Digital Marketing Manager
Monaco Experience Point — Monaco
Marketing & E-Learning PM (KPMG spin-off)
ABAKA Technologies — Sophia Antipolis
Marketing Content Manager (fintech)
Education
Licence in Commercial & Marketing — ICD–IGS Groupe
Marketing Opérationnel et Digital — ISTEC
TOEIC: 895
Languages
French — Native
English — Advanced (TOEIC 895)
Russian — Native
FAQ
Questions you probably have.
Do you work remotely or on-site?
Both. I'm based in Nice and available on-site in the South of France and Monaco. Remote for clients elsewhere in France and internationally.
What's the minimum engagement?
For retainers and packages, I ask for a 3-month minimum — the time needed to see meaningful marketing results. Audits and one-off deliverables have no minimum.
How does the commission model work?
We define together what counts as a "closed sale" or "qualified lead" at the start, formalised in a signed commercial mandate. I only win when you win.
Can you work in English and Russian?
Yes — fully. I've produced content, training materials, and commercial presentations in all three languages (FR, EN, RU). TOEIC score: 895.
Do you work with agencies or only direct clients?
Both. I can work as an independent contractor alongside your existing agency, or as your sole marketing partner.
What industries do you know best?
Fintech, real estate, luxury, e-learning/edtech, B2B tech, and consumer services. My experience at Air France and L'Oréal trained me to learn fast in any new sector.
Ready to grow?
Let's talk about what's possible for your business. First call is free — 30 minutes, no obligation. Whether you're starting from scratch or scaling to the next level, I'll tell you exactly what I'd do and how.
📞 Phone
+33 6 42 50 62 90
📍 Location
Nice, France · Monaco · Remote